How the social web destroys traditional marketing

Traditional marketing is not compatible with the social world. The social web is not just a different format; it is a completely different form of communication.

Baekdal continues their always excellent articles, this time on how social web destroys old-time marketing. You can even download it as a PDF or in Powerpoint.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s